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One of the most common complaints I hear from my clients is the frustration they feel after putting so much time and effort into creating a wonderful solution for the business only to have their request for funding turned down. Not only is this disheartening to them but it puts a damper on their EA team as well. The question they ask is, "What can't I seem to get good projects funded?" While my clients vary widely in size, geography, and temperment, the answer is surprisingly the same: They have failed to build a compelling business case. And in most cases...
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